Moira Conlon writes for IR Magazine: "Today’s year-end communications must present a consistent strategy and narrative across documents, incorporate the IR story and value-creation messaging, and look like they came from the same company from a voice, design and branding perspective."
It’s that time again. Year-end communications – which occur in the first quarter of each and every new year – present an ideal opportunity to shape and showcase your corporate story. This is the time to share your company’s accomplishments, illustrate execution against your stated strategy, talk through the challenges of the past year and lay out the go-forward plan for value creation...